Ukrainska Pravda Maintains Leadership in Ukrainian News Media for the Second Consecutive Year, Confirming High Trust and Popularity Among Ukrainians
According to recent research conducted by InMind on behalf of the NGO ‘Internews-Ukraine,’ Ukrainska Pravda has once again secured its position as the most popular and influential news outlet in Ukraine.
In 2025, the website retained its high standing, earning the trust of 13% of surveyed Ukrainians, demonstrating a stable interest in independent and objective information sources.
This trend underscores the sustained engagement of the population with reliable media.
Compared to other prominent news platforms like TSN or Suspilne, Ukrainska Pravda exhibits confident leadership, further strengthened by its active presence on social media platforms such as Telegram and YouTube, which significantly broadens its audience reach.
Notably, the number of Telegram readers increased from 2% in 2024 to 3% in 2025.
Additionally, its official Facebook page shows a rising popularity, indicating growing public trust, especially among younger audiences.
The study sampled over 1600 residents of Ukrainian cities with populations over 50,000, ensuring the data’s representativeness.
The findings reveal that Ukrainska Pravda continues to effectively respond to the challenges of the modern media landscape, maintaining its dominant position thanks to its independence and strong reputation.